Bakesale for Japan…

Small acts, when multiplied by millions of people, can transform the world. – Howard Zinn

Sometimes, there are no words.

Sometimes, all you can do is stare at the news in fearanxietydepression.

Sometimes, you whirl around trying to find ways to act. Make it better. Cure it. Solve it. FIX IT.

But you can’t.

Sometimes, you can’t make it all better.

All you can do, is your little part, and hope that it ripples into the ocean of need and reaches someone. Anyone.

It is usually at this point that some brilliant soul comes up with a brilliant idea. One that hits every impulse you have: to nuture, to nourish, to feed. This time (for the second time, actually) that stroke of brilliance came in the form of one Samin Nosrat, who decided that what was needed was a good old fashioned bakesale. And? She was right.

It is at times like this that I am inestimably proud to be a baker.

On April 2, 2011, bakers and restaurants and markets and chefs and organizers and paper crane folders came together to create the Bakesale for Japan. And you know what? Together, we raised an astonishing  $124,120.48 for Peace Winds Japan. And you know what I love best? That we know, down to the cent, how much was raised. That as I dropped banana bread and a couple dozen chocolate chip cookies off at my chosen location, there was a huge line waiting to purchase products, and that this was going on all over the nation at that same time. In San Francisco, New York, Austin, Portland, Chicago, Napa, San Jose, Philadelphia, Berkeley, Sonoma, Los Angeles, Pasadena, San Diego, Sacramento, Seattle, Boston, Washington, D.C., Asheville, Maui, and many more, people were making and purchasing the thing that brings them comfort so that others could be comforted.

It is with a great big open heart that I say THANK YOU to those that baked. To those that waited on line to buy what we offered. That passed along the message of what was happening. If you have an opportunity, I encourage you to visit, patronize, and support the businesses that closed down (and gave up profits in an industry that doesn’t have a huge profit margin to begin with) or stayed open and accommodated a completely grass-roots event, or put up a table, or posted a flyer, or just said “Yes.”. I also encourage you to patronize the bakers and small businesses and tiny little catering operations who donated product or time or themselves to this event. A small sampling is below, but you can find out more here.

Pizzaiolo, SPQR, Bi-Rite, Gioia Pizzeria, The Cheese Shop in Healdsburg (who has my favorite URL), Oxbow Public Market, Forage, Black Cat Bakery, Akasha, Angeli Caffe, Ristretto Roasters, CakeSpy Shop, Barista, Brooklyn Flea, Upstairs on the Square, Busboys and Poets

It is with no small amount of humility that I say, “ありがとう.”


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